Two Days of Unforgettable Social Media Insights That Will Have a Direct Impact on Your Success

Join NetBase for two days packed with social media insights and learn from thought leaders, industry experts, and your peers. You will walk away with new knowledge, best practices and connections that will transform your career. Best of all you will have a great time, so register now! Don’t forget to check us out: #NBLIVE2018
Early Bird

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Agenda

Wednesday: OCTOBER 24th

8:00 - 8:30
Registration
8:30 - 9:15
Introductory Class
Introducing NetBase and Best Practices in Topic Building

Master Class
Create Experiences that Drive Engagement. Campaign Strategies that Connect Emotionally with Your Target Audience
9:15 - 10:00
Introductory Class
Tips & Tricks for Analysis: Analytics Capabilities that Connect Social Insights with Organizational Goals

Master Class
Fuel Customer Driven Innovation: Surface Unmet Needs Using Category and Competitive Analyses
10:00 - 10:30
Break
10:30 - 11:15
Introductory Class
Insights & Driving Action: Dashboard Templates and Executive Presentation Tips

Master Class
Monetize Social Analytics: Improve Program Measurement & Governance
11:15 - 12:00
Introductory Class
Putting Social into Action: Best Practices

Master Class
Advance Best Practices in Social Analytics
12:00 - 1:00
Lunch
1:00 - 1:15
Welcome and Introductions
Paige Leidig, CMO, NetBase
1:15 - 2:15
KEYNOTE
Social Listening Beyond Marketing
2:15 - 3:15
Future of Customer Listening Through Customer Successes - Online and Offline Data
Peter Caswell, CEO, NetBase
Bob Ciccone, COO, EVP Product, NetBase
3:15 - 3:30
Break
3:30 - 4:00
Track 1
Measuring the Success of Brand Positioning Through Social Listening
EJ Kim, VP, Head of Strategy & Insights, Global Operations, Text100

Track 2
Fully Understand Social Conversations and Drive Your Business with Demonstrable ROI
Dhara Naik, Social Media Strategy Lead, Abelson Taylor
4:00 - 4:30
Track 1
When $#@% Hits the Fan: Navigating Social Media Crisis Situations
Brandon Chesnutt, VP, Director of Digital & Development, Identity PR

Track 2
Story Telling with Social Intelligence: Shaping Your Brand’s Engagement with Social Media Influencers and Trends
Ted Tagalakis, VP, Social Media, Intermark Group
4:30 - 5:00
PANEL
Trends in Social: A Peek into What to Look Out for in 2019 and Beyond
Agency Experts
5:00 - 6:00
Cocktail Hour

Wednesday: OCTOBER 24th

Thursday: OCTOBER 25th

8:30 - 9:30
Breakfast and Coffee
9:30 - 9:45
Welcome Back
Paige Leidig, CMO, NetBase
9:45 - 10:45
The Importance of Understanding the Entire Customer Journey
10:45 - 11:30
The NetBase Roadmap - Skating to Where the Puck Is
Peter Caswell, CEO, NetBase
Bob Ciccone, COO, EVP Product, NetBase
Leigh Nichols, VP of Product Introduction, NetBase
11:30 - 12:00
PANEL
How to Avoid a Crisis and Come out Smelling like Roses
Industry Experts
12:00 - 1:00
Lunch
1:00 - 1:30
Track 1
How to Use Image Analytics to Protect Brand Health

Track 2
Unlocking the Why Behind the What: Driving Actionable Insights in Local Markets
Andrew Brown, VP, Insights, H&L Partners
1:30 - 2:00
Track 1
Head | Heart | Gut - How to Make Emotional Connections with Anyone

Track 2
Psychographics: The New Word on the Block
2:00 - 2:30
Track 1
Emojis and #Hashtags Are The Future of Market Research: The Top 5 Ways NetBase’s Indexing Functionality Will Change Your Research Approach
George Potts, Founder & President, Fifth Influence

Track 2
How to Use Audiences to Get Closer to Your Customer
2:30 - 3:00
Break
3:00 - 3:30
Measuring Success with Purple Strategies
Caitlin Gallagher, Social Listening & Insights, Purple Strategies
3:30 - 4:00
Research & Insight That Builds Trust
4:00 - 4:30
How to Use Artificial Intelligence to Develop the New Marketing Playbook for Brands
Razi Imam, Founder, CEO, 113 Industries
4:30 - 4:45
Closing Remarks
Paige Leidig, CMO, NetBase
4:45 - 5:45
Cocktail Hour

Tickets

Secure your spot at this must-attend social analytics event!
30%Early Bird Discount

October 24-25, 2018

Full Conference Pass

$299

$209

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Speakers

Interested in speaking at NetBase LIVE New York 2018? Click here to learn more and contact us.

Venue

The New Yorker, a Wyndham Hotel

The New Yorker Hotel at 34th Street and 8th Avenue is one of those storied Manhattan icons. The 1930’s Art Deco building, renown for its setback architectural style and famous sign, has been extensively renovated and is now part of the Wyndham family.

HOTEL WEBSITE

481 8th Avenue & 34th Street
New York City, NY 10001-1809

Still Not Convinced?

How can you resist...Networking with the smartest minds in social intelligence; Case studies described first-hand by big-name brands and agencies; Keynotes from industry experts and social analytics gurus. Check out highlights from NetBase LIVE 2016 and 2017

Highlights from NetBase LIVE 2017 - Europe

Highlights from NetBase LIVE 2017 - North America

Video Highlights from NetBase 2016