Two Days of Unforgettable Social Media Insights That Will Have a Direct Impact on Your Success

Join NetBase for two days packed with social media insights, customer success stories, and the latest best practices and product innovations. Learn from thought leaders, industry practitioners, and your peers.
You will walk away from NetBase LIVE with new knowledge, the latest in social analytics, and connections that will transform your career. Best of all you will have a great time, so register now! Don’t forget to check us out: #NBLIVE2018

Highlighted Speakers

Joana van den Brink-Quintanilha

Principal Analyst

Simon Quinton

Sr Research Manager

FRANÇOIS VOGEL

Managing Partner

Bob Ciccone

COO, EVP Product

Natasha Holloway

Associate Director, Head of Digital Brand Labs

Darren Jones

Sr Social Media Manager

Agenda

Thursday: 10th May

Day 2 is packed with sessions from a wide range of brands, agencies and industry experts, speaking on a broad set of social analytics applications and real-world case studies. Learn from the best and brightest.

8:00 - 9:00
Registration and Breakfast
9:00 - 10:00
Welcome Address: The Future of NetBase and the Social Media Analytics Market Peter Caswell, CEO, NetBase Bob Ciccone, COO, EVP Product, NetBase
10:00 - 10:45
KEYNOTE
How customer journey data elevates experiences and helps brands drive differentiation Joana van den Brink-Quintanilha , Principal Analyst, Forrester
10:45 - 11:00
Break
11:00 - 11:25
Psychographics: The New Word on the Block Teodora Coste, Strategy & Analytics Manager, Burson-Marsteller
11:25 - 11:50
Best Practices: What to Measure and How to Measure it -- KPIs and Benchmarking
Anna Zaikina, Head of Social Media Insights, Digital Media Services
11:50 - 12:20
Socialising Social Insight Across the Business Darren Jones, Sr Social Media Manager, Post Office Ltd
12:20 - 12:45
Panel
Everyone Wants to Talk to Millennials - Are They Really All That Different Than Other Demographics?
Moderator: Karen Wade Allen, Account Manager, NetBase
Rob Campbell, Vice President, Digital, Edelman
Evan Carpenter, Strategist, Mother NYC
Scott Linzer, VP of Owned Media, iCrossing
12:45 - 13:45
Lunch
13:45 - 14:10
Track 1
Bring the Power of Social to Your Entire Team By Putting Insights into the Hands of Everyone
Mike Baglietto, Director, Product Marketing, NetBase
Track 2
Listen Larger: Key Learnings to Go Beyond Classic Social Listening
François Vogel, Managing Partner, ici Barbès
14:10 - 14:35
Track 1
How to use Research & Insight to Build Trust
Simon Quinton, Sr Research Manager, Edelman Intelligence

Track 2
How Your Brand Can Generate the Right Conversations to Enable Your Sales Objectives
Steve Thomson, Managing Director, Engagement Labs
14:35 - 15:00
Track 1
Head | Heart | Gut - How to Make Emotional Connections with Anyone
Liam Spragley, Digital Strategist, Substance Global
Track 2
To Be Announced
Clément Brygier, CEO, Digital Insighters
15:00 - 16:25
Track 1
Corporate Storytelling with Social Intelligence: Taking an Engagement Led Approach to Reputation Management Through Social Influencers and Trends
Lucy Cording, Director of Digital Engagement, CNC Communications
Track 2
NetBase Product Session: Learn About Our Latest Innovations
15:25 - 15:40
Break
15:40 - 16:05
How to Use Artificial Intelligence to Develop the New Marketing Playbook for Brands Anupam Singh, Founder, President, 113 Industries
16:05 - 16:30
How to Use Social Insights to Drive B2B Brand Innovation Natasha Holloway, Associate Director, Head of Digital Brand Labs, Hotwire Global
16:30 - 17:00
Panel
Trends in Social - What's on the Horizon for 2018 and Beyond
Moderator: Jennifer Nero, Sales Director, NetBase
Stephanie Scher, Social Media Channel Manager, Vanguard
Dave Paul, Social Media Technology, Vanguard
17:00 onward
Closing Address

Wednesday: 9th May

Day 1 includes two tracks of training sessions on the NetBase portfolio. Whether you’re new to NetBase or a power user, learn how to maximize the value of social analytics, apply best practices, and extend insights that will impact your entire organization.

12:00 – 13:00
Registration Opens
13:00-14:00
Introductory Class
How to frame your analysis: Best Practices in Topic Building

Master Class
Create experiences that drive engagement: Campaign strategies that connect emotionally with your target audience
14:00-15:00
Introductory Class
Tips & Tricks for Analysis: Analytics capabilities that connect social insights with organizational goals

Master Class
Fuel customer driven innovation: Surface unmet needs using category and competitive analyses
15:00-15:30
Break
15:30-16:30
Introductory Class
Presenting Insights & Driving Action: Dashboard Templates and Executive Presentation Tips

Master Class
Monetize Social Analytics: Improve Program Measurement & Governance
16:30-17:30
Introductory Class
Putting Social into Action: Best Practices

Master Class
Advance Best Practices in Social Analytics

Speakers

Interested in speaking at NetBase LIVE London 2018? Click here to learn more and contact us.

Tickets

Secure your spot at this must-attend social analytics event!

9 - 10 May, 2018

Main Conference Pass +
All-Star Academy

£199

/ per ticket

BUY TODAY

Venue: The Brewery

The Brewery is the premier event and fine dining venue in the City of London, from the extravagant to the discreet, for hundreds of customers or for a handful. Our aim is to carry on the proud tradition of the Whitbread Brewery, which has been at the heart of entertainment in London since the era of Lords Nelson and Byron.

Brewery Website

The Brewery
52 Chiswell St,
London EC1Y 4SD, UK

Still Not Convinced?

How can you resist...Networking with the smartest minds in social intelligence; Case studies described first-hand by big-name brands and agencies; Keynotes from industry experts and social analytics gurus. Check out highlights from NetBase LIVE 2016 and 2017

Highlights from NetBase LIVE 2017 - Europe

Highlights from NetBase LIVE 2017 - North America

Video Highlights from NetBase 2016 & 2017