Two Days of Unforgettable Social Media Insights That Will Have a Direct Impact on Your Success

Join NetBase for two days packed with social media insights and learn from thought leaders, industry experts, and your peers. You will walk away with new knowledge, best practices and connections that will transform your career. Best of all you will have a great time, so register now! Don’t forget to check us out: #NBLIVE2018
Early Bird

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Agenda

TUESDAY: OCTOBER 16th

8:00 - 8:30
Registration
8:30 - 9:15
Introductory Class
Introducing NetBase and Best Practices in Topic Building

Master Class
Create Experiences that Drive Engagement. Campaign Strategies that Connect Emotionally with Your Target Audience
9:15 - 10:00
Introductory Class
Tips & Tricks for Analysis: Analytics Capabilities that Connect Social Insights with Organizational Goals

Master Class
Fuel Customer Driven Innovation: Surface Unmet Needs Using Category and Competitive Analyses
10:00 - 10:30
Break
10:30 - 11:15
Introductory Class
Insights & Driving Action: Dashboard Templates and Executive Presentation Tips

Master Class
Monetize Social Analytics: Improve Program Measurement & Governance
11:15 - 12:00
Introductory Class
Putting Social into Action: Best Practices

Master Class
Advance Best Practices in Social Analytics
12:00 - 1:00
Lunch
1:00 - 1:15
Welcome and Introductions
Paige Leidig, CMO, NetBase
1:15 - 2:15
KEYNOTE
Social Listening Beyond Marketing
2:15 - 3:15
Future of Customer Listening Through Customer Successes - Online and Offline Data
Peter Caswell, CEO, NetBase
Bob Ciccone, COO, EVP Product, NetBase
3:15 - 3:30
Break
3:30 - 4:00
Track 1
The Power of Social Listening in Launching New Products

Track 2
Creating a Social Measurement Framework that Your CMO Will Love
Michael Fein, VP of Strategic Measurement, Edelman
4:00 - 4:30
Track 1
How to Feed Your Entire Go to Market with Social

Track 2
Story Telling with Social Intelligence: Shaping Your Brand’s Engagement with Social Media Influencers and Trends
Ted Tagalakis, VP, Social Media, Intermark Group
4:30 - 5:00
PANEL
Trends in Social: A Peek into What to Look Out for in 2019 and Beyond
Agency Experts
5:00 - 6:00
Cocktail Hour

TUESDAY: OCTOBER 16th

Who should attend NetBase Introductory ClassNew Analysts and those new to NetBase.
Who should attend NetBase Master Class:
Advanced users with 1+ year of NetBase experience.

WEDNESDAY: OCTOBER 17th

8:30 - 9:30
Breakfast and Coffee
9:30 - 9:45
Welcome Back
Paige Leidig, CMO, NetBase
9:45 - 10:45
The Importance of Understanding the Entire Customer Journey
10:45 - 11:30
The NetBase Roadmap - Skating to Where the Puck Is
Peter Caswell, CEO, NetBase
Bob Ciccone, COO, EVP Product, NetBase
Leigh Nichols, VP of Product Introduction, NetBase
11:30 - 12:00
PANEL
How to Avoid a Crisis and Come out Smelling like Roses
Industry Experts
12:00 - 1:00
Lunch
1:00 - 1:30
Track 1
How to Use Image Analytics to Protect Brand Health

Track 2
Social Listening for the New America
Shelina Taki, Director, Strategic Planning, Latinworks
1:30 - 2:00
Track 1
Head | Heart | Gut - How to Make Emotional Connections with Anyone

Track 2
Psychographics: The New Word on the Block
2:00 - 2:30
Track 1
When $#@% Hits the Fan: Navigating Social Media Crisis Situations
Brandon Chesnutt, VP, Director of Digital & Development, Identity PR

Track 2
How to Use Audiences to Get Closer to Your Customer
2:30 - 3:00
Break
3:00 - 3:30
Measuring the Success of Brand Positioning Through Social Listening
Brian Mossop, Principal Consultant, Text100
3:30 - 4:00
Research & Insight That Builds Trust
4:00 - 4:30
How to Use Artificial Intelligence to Develop the New Marketing Playbook for Brands
Razi Imam, Founder, CEO, 113 Industries
4:30 - 4:45
Closing Remarks
Paige Leidig, CMO, NetBase
4:45 - 5:45
Cocktail Hour

Tickets

Secure your spot at this must-attend social analytics event!
30%Early Bird Discount

October 16-17, 2018

Full Conference Pass

$299

$209

BUY TODAY

Speakers

Interested in speaking at NetBase LIVE New York 2018? Click here to learn more and contact us.

Venue

InterContinental
Los Angeles Downtown

The spectacular, new InterContinental hotel is located in the Wilshire Grand building, standing 73 stories tall in the heart of downtown Los Angeles, convenient to several LA highways and LAX airport.

HOTEL WEBSITE

900 Wilshire Boulevard 
Los Angeles , CA  90017

Still Not Convinced?

How can you resist...Networking with the smartest minds in social intelligence; Case studies described first-hand by big-name brands and agencies; Keynotes from industry experts and social analytics gurus. Check out highlights from NetBase LIVE 2016 and 2017

Highlights from NetBase LIVE 2017 - Europe

Highlights from NetBase LIVE 2017 - North America

Video Highlights from NetBase 2016